Racism complaints have forced Transperth to withdraw taxpayer-funded ads showing a gorilla wearing a fez. The Public Transport Authority confirmed that the campaign, which cost about $7000 and depicted an ape wearing what is sometimes considered an Islamic cap, was stopped after three complaints.
"The gorilla first appeared on July 22. We did not receive any feedback from the public until this week, when three complaints were lodged," PTA spokesman David Hynes said. "The complaints said the depiction was culturally insensitive and offensive. We responded to the complaints by removing the posters immediately. "There was a 2m by 4m poster and two smaller bulkhead posters at the Esplanade Busport and three 1.3m by 1.3m posters at our InfoCentres. "We printed 5000 pamphlets . . . they have also been withdrawn." He said Transperth did not intend to offend with the ads.
The WA Ethnic Communities Council said an apology would have been more appropriate. And passers-by said removing the ads was political correctness gone mad. "They are not offensive and I think there's too much of this type of carry-on about what's culturally sensitive," said Donna, 52, a public servant. Perth florist Natasha, 30, said: "I don't think they are offensive to Muslim people because a fez doesn't have to be a Muslim hat."
ECC president Ramdas Sankaran said the fez-wearing gorilla was not the type of image that should be used in a multicultural society. "Given the current Islamaphobia around the place, it's rather unfortunate that thoughtless ads like this are floating around," he said. "(But) an explanation and an apology for the unintended consequences would have been more appropriate."
The fez, which originated in the Moroccan city of Fez and was popularised by the Ottomans in the 1800s, is often seen as Islamic, even though European soldiers have worn them. Mr Hynes said research had indicated that the fez's origins were non- religious. He said the ad graphic was part of a fantasy campaign that also had a giant squid attacking a ferry on the Swan River and a satellite that had fallen in front of a bus. "(They) are intended to highlight a key benefit of TravelEasy . . . getting up-to-the-minute online messages about unexpected changes in public transport," he said. "Putting a fez on the gorilla was intended to suggest it was an escaped circus animal. No offence was intended."
Above is a picture of some Canadian Shriners wearing fezzes -- as Shriners do. I wonder if the Shriners were offended? They are certainly not Muslims because of the fezzes. (Shriners are a colourful offshoot of the Masons devoted to hospital charities). The fez is in fact mostly associated with Egypt (hence the Shriner interest) rather than with Muslims generally. Putting a rag hat on a gorilla would have been a much clearer Muslim allusion. And the man below is no Muslim. He is the famous British comedian, Tommy Cooper, who almost always wore a fez during his shows. He would no doubt be very "incorrect" if he were still alive today
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I think it was a secret commersial for travels to Australia, since it looks like a gorilla wearing a fez!ReplyDelete