Wise words that tail off into foolishness

by Amitai Etzioni

Much of the debate over how to address the economic crisis has focused on a single word: regulation. And it's easy to understand why. Bad behavior by a variety of businesses landed us in this mess--so it seems rather obvious that the way to avoid future economic meltdowns is to create, and vigorously enforce, new rules proscribing such behavior. But the truth is quite a bit more complicated. The world economy consists of billions of transactions every day. There can never be enough inspectors, accountants, customs officers, and police to ensure that all or even most of these transactions are properly carried out. Moreover, those charged with enforcing regulations are themselves not immune to corruption, and, hence, they too must be supervised and held accountable to others--who also have to be somehow regulated. The upshot is that regulation cannot be the linchpin of attempts to reform our economy. What is needed instead is something far more sweeping: for people to internalize a different sense of how one ought to behave, and act on it because they believe it is right.

That may sound far-fetched. It is commonly believed that people conduct themselves in a moral manner mainly because they fear the punishment that will be meted out if they engage in anti-social behavior. But this position does not stand up to close inspection. Most areas of behavior are extralegal; we frequently do what is expected because we care or love. This is evident in the ways we attend to our children (beyond a very low requirement set by law), treat our spouses, do volunteer work, and participate in public life. What's more, in many of those areas that are covered by law, the likelihood of being caught is actually quite low, and the penalties are often surprisingly mild. For instance, only about one in 100 tax returns gets audited, and most cheaters are merely asked to pay back what they "missed," plus some interest. Nevertheless, most Americans pay the taxes due. Alan Lewis's classic study The Psychology of Taxation concluded that people don't just pay taxes because they fear the government; they do it because they consider the burden fairly shared and the monies legitimately spent. In short, the normative values of a culture matter. Regulation is needed when culture fails, but it cannot alone serve as the mainstay of good conduct.

So what kind of transformation in our normative culture is called for? What needs to be eradicated, or at least greatly tempered, is consumerism: the obsession with acquisition that has become the organizing principle of American life. This is not the same thing as capitalism, nor is it the same thing as consumption. To explain the difference, it is useful to draw on Abraham Maslow's hierarchy of human needs. At the bottom of this hierarchy are basic creature comforts; once these are sated, more satisfaction is drawn from affection, self-esteem, and, finally, self-actualization. As long as consumption is focused on satisfying basic human needs--safety, shelter, food, clothing, health care, education--it is not consumerism. But, when the acquisition of goods and services is used to satisfy the higher needs, consumption turns into consumerism--and consumerism becomes a social disease.

More HERE

Condemning the things that other people find satisfaction in is so Leftist. I find a LOT of things that other people enjoy strange -- mashed potatoes, to take a trivial example -- but I accept that tastes differ and leave the matter at that. But Leftists want to remake the world according to THEIR tastes and Etzioni is one of those. If he has (say) a liking for Cumquat marmalade (which I highly recommend, by the way), that would simply be good taste but if other people spend time and money seeking it out, that is "consumerism". It is principally the vast egos, amorality and authoritarian predilections of the Left that are hobbling our society, not "consumerism"

Posted by John Ray. For a daily critique of Leftist activities, see DISSECTING LEFTISM. To keep up with attacks on free speech see TONGUE-TIED. Also, don't forget your daily roundup of pro-environment but anti-Greenie news and commentary at GREENIE WATCH . Email me (John Ray) here